Social Media Funnel Model

Social media helps us to build relationships with people, attract new followers and gain new supporting members and donors. Very often the first interactions will be crucial for how and whether anyone gets involved in the organisation's activities, or shares your content. In this article we will follow different steps to optimise your social media relationships.

About the author

Iga Karkoszka

Iga Karkoszka is a Global Development Manager in Anima International. Using the knowledge she gained while studying psychology and expertise gained in the private sector (marketing), she supports the development of her beloved organization.